Innovation Manager

SAM Sensory & Consumer Research

Biography

Lise Dreyfuss is Innovation Manager at SAM Sensory & Consumer Research.  Lise holds a Master’s degree in Sensory Analysis from the University of Burgundy. Alongside her role at SAM, Lise holds the Research Chair position at the ESN European Sensory Network plus Chairwoman of Sensory Analysis committees at AFNOR French Standardisation Association and ISO International Standardisation Organisation where she is leading standardisation in Sensory Analysis worldwide. Lise has also been an Associate Professor in Sensory and Consumer Sciences for Innovation at Tours University in France since 2005.